Everybody loves them, but nobody knows the flavor of this timeless treat. Join Lars, The Swedish Fish on his adventure of self-discovery as he embarks on a journey to find his flavor.
This was student work, but I keep it around because I still hope to have this much fun making something weird and entertaining for a larger brand.
Gold National Addy
National Addy: Best of Show (Student)
Art Directors: Max Matesen and Micah Wilkes
Copywriter: Stew Tribe